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Quote:Whether you're looking for another sales channel or an entrepreneur setting up for the first time, online auctions offer a simple way of reaching the marketplace

But given time, Qadri says that eBay provides small businesses with an additional sales channel for selling excess stock, reaching a global audience and providing sales outside their usual high season. Furthermore, eBay does not require the time and money upfront needed to establish an e-commerce website, she says: "We have to tell people who got their fingers burnt [on e-commerce sites] that this is really simple."