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Quote:Improve Your Online Holiday Sales
Selling products online? Smart marketers will follow these six tips to increase online sales and profits this holiday season...

1. Improve customer satisfaction...
2. Design for women shoppers...
3. Make shopping easy. ..
4. Reduce cart abandonment. ..
5. Reach out to current customers. ..
6. Attract new customers. ..

full article: http://www.entrepreneur.com/article/0,46...21,00.html
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Quote:Do you offer multiple payment options? Studies have shown that sites with as many as four or more payment options experience higher conversions. As you prepare for the upcoming holiday sales season, look for ways to reduce cart abandonment and increase conversions by adding additional payment methods.

This is often ignored but can be very effective:

Quote:Try local search