04-25-2008, 09:19 AM
Quote:Advantages of a Niche Focussed Blog Network
1. For starters having related blogs means you can cross promote and leverage the traffic from one blog to promote another
2. Secondly it has some advantages for selling advertising directly to advertisers. If you have two blogs on completely different topics its virtually impossible to sell ads on both of them to the same advertiser but if you have two blogs with similar reader demographics it doesnt take much to upsell advertisers to run campaigns on both.
3. Thirdly - it can help with your SEO to be interlinking related sites.
full article: http://www.problogger.net/archives/2008/...-networks/