Quote:A new online marketplace, Fididel.com, went live today and lets buyers and sellers barter in real-time, offering an alternative to fixed-price and auction style transactions.
"What Fididel delivers is real-time haggling and negotiation, and for sellers, pricing equilibrium with each buyer that comes to the site," said Hal Wendel, CEO of the start up, which is still in beta and expected to launch officially within the next three months. ...
full article:
http://www.ecommerce-guide.com/news/news...hp/3744821
I'm not impressed:
http://www.fididel.com/
The VC who backed this site should have looked up the term "buyer experience" before handing over the cash. If you thought last week's VC backed Wigix scored low on the buyer experience scale wait until you Fididel.
A review of Fiddle Faddle:
Quote:Launched in May, Fididel currently has about 100,000 products listed, many of them sporting goods and personal electronics offered by larger sellers from other online auction sites, according to Wendel. When buyers visit the site, they see items tagged with an "Asking Price." Buyers begin negotiations by making offers. The sellers can accept the offers or come back with counteroffers. If the two sides can come to an agreement, it's a deal.
Of course, vendors selling their wares online may not always be on the other end of the "line," as it were, when a buyer ventures onto the site. For those transactions, Fididel offers the services of outsourced "Fididelers" -- agents who negotiate on the seller's behalf. This service. is one of the keys to the business model, says Wendel...
"Most sellers like the idea of having ways to always optimize the selling price with a buyer," Wendell said. "They don't want to be at a computer at 1 a.m., though." Thus, the system first checks to see if the seller of an item is online when a buyer initiates a negotiation. If not, the interaction gets routed to a Fidideler in a contact center in Africa, China, Europe, India or the U.S., he explained...
full article:
http://ecommercetimes.com/story/Fididel-...64016.html
