06-11-2008, 09:33 AM
Quote:Men age 18 to 34 are a highly coveted demographic, but while their time spent in front of a screen means there's plenty of opportunity to reach them online, they can be elusive customers.
"As a culture we're very marketing savvy and as a demographic, they're probably as savvy as it gets," said Stefan Tornquist, research director at Marketing Sherpa, Inc.
Still, creative efforts that include innovative uses of technology can bring some of this market to you. Here are six suggestions.
1.Leverage Blogs...
3. Go Viral...
4. Consider Ads in Games...
5. Think Mobile...
full article: http://www.ecommerce-guide.com/solutions...hp/3751636