07-12-2008, 11:25 AM
Quote:SUMMARY: Many companies consider replying to customer emails only as a way to keep them happy -- not to boost revenue. That's a mistake.
Check out how an eretailer uses speed and special CRM tools and incentives to convert email inquiries into profit-making opportunities. Includes 6 tactics to reap 10% more revenue...
full article: http://www.marketingsherpa.com/article.html?ident=30700