07-21-2008, 10:04 AM
Quote:The customer is always right, or so the saying goes. And while, strictly speaking, this might not always be true, it is clear that a good level of customer service and empathy can be the differentiator between a happy customer and one that goes elsewhere.
Just as consumers on the high street expect a good level of customer service, businesses too expect their service providers to respond effectively to their needs, particularly if a problem occurs. Rather than selecting a contract solely on the basis of cost or "product," customer service levels and a demonstrable code of ethics are increasingly important considerations...
full article: http://ecommercetimes.com/story/B2B-Cust...63853.html