08-06-2008, 12:58 PM
Quote:If you run an eCommerce site, submitting it to coupon code directories is a wise promotional method you might want to consider. You will benefit from this in a few ways:
* you will find new customers who frequent the particular directory to look for bargains in your niche;
* you will contribute to your brand reputation management (i.e. more positive listings for your [brand name] searches);
* you will get more conversions from your [brand name] search referrals (people seeing your coupon codes when searching for your company);
* you will get relevant backlinks from your site listings...
full article: http://www.searchenginejournal.com/find-...ries/7421/