09-19-2008, 12:24 PM
Quote:Fixing your image-versus-text issue will help solve another problem Crompton notices: All the important key terms on your site appear way down in the code lines. As the search spiders for engines like Google and Yahoo crawl down your site, the spiders take note of how long they take to see key terms. Your site is working against you because keywords and the body of your text appear after code for hidden fields.
Though you want customers to land on your site when they search for "corporate gifts," Crompton and Padavick think that arena might be too competitive.
"You'll just get mixed up with those looking for hats and keychains," Crompton says. "In order to get prominence for 'corporate gifts,' you'll need to build out a lot more pages that are all relevant to that keyword."...
full article: http://money.cnn.com/2008/09/18/smallbus...ahoo_quote