10-18-2008, 09:55 AM
2 part article:
part 1: http://www.ecommerceconsulting.com/2008/...or-pl.html
part 2: http://www.ecommerceconsulting.com/2008/...d-pla.html
Quote:It seems that just about every e-commerce company I speak to lately is either in the process of re-platforming, or gearing up for a platform search. And it makes sense; after all, now that the channel is well over 10 years old, many e-commerce sites are running on aging technologies. They've served retailers well, but it's time to reap the benefits of functionality and administrative advances that have evolved over the last 5+ years.
The search for an e-commerce platform solution can be daunting. The landscape is crowded and confusing, and the list of requirements alone can make for an RFP that rivals War and Peace in length...
part 1: http://www.ecommerceconsulting.com/2008/...or-pl.html
Quote:3) Take your measurements. Collect your current e-commerce site's vital statistics, and if possible, project them out for the next 2-3 years:
* traffic by source
* conversion rate
* # of orders
* average order size
* total sales volume
* # of products for sale
* # of skus
* #of page views
Your potential providers will need to understand the size/scale of your operation to determine if there is a good fit...
part 2: http://www.ecommerceconsulting.com/2008/...d-pla.html