11-06-2008, 12:18 PM
Quote:Here are some holiday data feed management tips...
* Organize your promotional schedule. And know your calendar through the end of the year. Work ahead of time to prepare promotional copy and product/category lists so that you can set up promotions quickly and not have to worry about it later.
* Encourage promotions that push one stop shopping. Tighter wallets this year mean consumers are going to be looking for deals in their gift buying even more, and bundling promotions are very powerful.
* Repeat shipping promotions. If it makes sense for your business to run shipping promotions, make sure run them at least a few times throughout the season. Not everyone buys their presents on the same weekend.
* Know all your shipping cutoff dates...
full article: http://www.getelastic.com/holiday-market...g-engines/