01-20-2006, 10:28 AM
Quote:Designing a satisfying experience
What we can cull from all that are some important kernels of how to design eye-catching, attention-gathering, memory-branding material. Here's the list:
1. Lay out your most meaningful and branding elements in a visual clock pattern.
2. Have three to four graphics on your page
1. -- not counting banner and menu if the menu is horizontal and visually attached to the banner
2. -- but definitely including the menu if the menu is vertical and visually detached from the banner.
3. Have these three to four graphics
1. -- specific to what visitors came to your webpage looking for
2. -- or what people picked up your marketing material to learn.
4. Use these three to four graphics to draw the eye to
1. -- a website's branding animation (which runs just once upon visitor entry)
2. -- or collateral material's branding statement.
full article: http://www.imediaconnection.com/content/7890.asp