02-08-2006, 11:23 AM
Quote: Men are more likely than women to buy their Valentineâs Day gift online... 22% of men in Discoverâs Valentineâs Day Shopping Survey said they are inclined to buy a Valentineâs Day gift online, while 15% of women said they would buy online.
65% of consumers will buy their gifts a week or more before Feb. 14, but 10% will wait until the last day, the survey reports.Â
full article: http://www.internetretailer.com/dailyNews.asp?id=17535
The survey also found that men will spend an average of $127 while women will spend $74 on Valentine's gifts. 39% of women are planning to spend $0 on gifts for their significant others.
Related article:
Quote: Valentineâs Day gifts expand beyond the traditional, search data says
Online marketers know that search does more than simply help shoppers find productsâmining search data also can provide clues on future purchasing trends. Thatâs why online and local store search site ShopLocal.com is predicting mattresses will be big sellers both online and off in the weeks leading up to Valentineâs Day, which has become the second largest retail holiday of the year.
full article: http://www.internetretailer.com/dailyNews.asp?id=17539