02-28-2006, 01:16 AM
Quote:***Coming Soon: Layout Changes to the Top of the Item Page***
February 27, 2006 | 03:42PM PST/PT
Hi everyone, this is Scott Loper and Elliot Shmukler from eBay's Product Team. Weve done a lot of buyer research over the past year, and one of the things we learned is that newer members have some difficulty finding the most important information on the item page. Basically, we need to better organize some of the information at the top of the item page (the section above the item description).
Here's a rundown of what you'll see in the next few weeks:
"Meet The Seller Section - Were renaming the Seller Information area on the item page to "Meet The Seller." Most of the information will remain the same, except for a few visual changes to make it easier to read.
New "Buy Safely" area - Directly below Meet The Seller will be a Buy Safely section. Buyers expect to find trust-related information in one place, so here we'll list the seller's feedback information, any applicable protection programs (such as whether the listing qualifies for PayPal Buyer Protection), and the seller's return policy, if specified.
Shipping Information Higher on the Page - To make it easier to quickly determine the total cost of the item, we're moving the shipping information up on the page, closer to the current item price.
Relocated Links - The Watch This Item and Email to a Friend links will be moved into the center of the "blue" section. Theyll still work exactly as they do today they're just in a different location.
Show/Hide Additional Listing Details - Additional listing details, such as the Starting Time and Duration, have been moved underneath the Watch This Item and Email to a Friend links. These will be hidden by default, but you can easily choose to display them if you wish. Plus, your choice will be "sticky," meaning that these will display (or stay hidden) as you move from item to item.
View the Changes in Advance
To become familiar with the new page layout, we encourage you to check out this screenshot so you can see exactly how it will look.
Sincerely,
Elliot Shmukler and Scott Loper
eBay Buyer Product Team