TulipTools Internet Business Owners and Online Sellers Community

Full Version: The majority of Web sites fail to meet the search desires of their visitors
You're currently viewing a stripped down version of our content. View the full version with proper formatting.
Quote:A majority of Web sites fail to meet the search desires of their visitors, according to a report prepared by Cambridge, Mass.-based research firm Forrester Research. Moreover, some 13 percent of European consumers say they'll bolt from a Web site if they can't find what they want at the location immediately, the report noted...

"The problem with most e-commerce sites is that they don't have Google-like site search tools,"...

Iris Cremers, an analyst for customer experience and consumer markets in Forrester's office in Amsterdam, The Netherlands, explained that searching is one of the most important elements of a Web site Get Linux or Windows Managed Hosting Services with Industry Leading Fanatical Support. today, especially if it wants to retain new customers.

"When people visit a site and are unfamiliar with it, people use the search engine on the site immediately," ...

full article: http://ecommercetimes.com/story/muswTiHl...avvy.xhtml

related topic:
Retailers Report Jump In Visitor-to-sale Conversions After Improving Site Search
http://community.tuliptools.com/index.ph...481.0.html