08-30-2006, 01:02 PM
Quote:In the $1 billion market for Web addresses, country-specific domain names are the latest sector to heat up...
By some estimates, the market for registering and trading domain names could reach $2.5 billion this year...
And in the latest twist, domain investors have been bidding up prices of domain names around the world. The dot-com ending - ".com" - is still the Rodeo Drive of the Web, but as Internet usage spreads around the globe, the demand for suffixes like .eu (European Union), .es (Spain), .cn (China) and .br (Brazil) is heating up, too.
What makes domain names so valuable is the boom in Internet advertising. Part of the appeal of generic, easy-to-remember names is that people often search the Web by typing website addresses directly into browsers, a phenomenon that's referred to as direct navigation. Site owners then turn that traffic into cash by filling their sites with relevant ads provided by Google, Yahoo, and other online-advertising networks...
full article: http://money.cnn.com/2006/08/29/technolo...eign.biz2/
to TT! 