09-10-2006, 09:57 AM
Quote:If you blog or rant about a lousy meal, rank the performance of a new gadget or post photos somewhere of your trip to Wrigley Field, you're part of the Web 2.0 revolution. If you surf the Web just to read a news story or browse some photos, though, you're stuck in Web 1.0 mode. If you don't like to participate, the Web's not for you anymore...
An E-Commerce Necessity
There's a tremendous push in the e-commerce world today to incorporate Web 2.0 thinking to sell everything from pots and pans to pens.
Thanks to the phenomenal success recently of social networking sites like MySpace and the popularity of the user-generated videos posted on YouTube, marketers are rushing to carve out their own niche. That's another Web 2.0 concept, Rogoway points out.
Basically, if you let people comment on a movie, restaurant or even an encased meat product, others will take these heartfelt endorsements as a call for action...
full article: http://ecommercetimes.com/story/BPtLHYPA...Mean.xhtml