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Full Version: New comparson shopping site Pronto.com launches with 45 million items
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Quote: Pronto.com, a unit of IAC/InterActiveCorp, has launched in beta with the claim of entering the market as the web’s most comprehensive comparison shopping engine. The destination site offers consumers the ability to compare prices for a reported 45 million products from 50,000 merchants.

According to IAC, its comparison search index includes five times more merchants than other comparison shopping sites. It has a larger index because it displays products from qualified merchants based on information it pulls from the web via patent-pending data-mining and artificial intelligence technology, which also serves to organize the product information for comparison...

full article: http://www.internetretailer.com/dailyNews.asp?id=19999

the Pronto web site: http://www.pronto.com