11-10-2006, 09:07 AM
From Channel Advisor's Scott Wingo's new blog CSE Strategies:
full article: http://www.csestrategies.com/cse/2006/11...surve.html
From the Shopzilla survey:
full article: http://biz.yahoo.com/iw/061107/0181031.html
Quote:Industry insights -- Women vs. Men:
* 48% of men feel anxious, inadequate, confused or aggravated about buying holiday gifts.
* 56% of women are excited about holiday shopping and chomping at the bit.
* Women (36%) are more likely than men (22%) shop throughout the year.
* Men (15%) are more likely than women (5%) to last-minute shop
* Women (44%) are more likely than men (39%) to shop with friends and family
* Men (36% spend over $250) on gifts for significant others. Women - only 20% would spend that much.
Industry insights -- online shopping:
* Over 35% say they do most of their holiday shopping online.
* 31% still favor the mall and
* 3% still prefer a catalog
* Men and Women are equally as likely (87%) to buy gifts online
full article: http://www.csestrategies.com/cse/2006/11...surve.html
From the Shopzilla survey:
Quote:The holiday season is like a game of hide and seek; women are seeking the perfect gift while men are hiding and hoping to just make it through the season alive. According to BizRate Research study conducted for leading comparison shopping search site Shopzilla (www.shopzilla.com), nearly half (48%) of the men surveyed feel either anxious, inadequate, confused or aggravated about buying holiday gifts. In contrast, women are chomping at the bit to start their holiday shopping. In fact, more than half of women are excited about buying holiday gifts (56%)...
Women are more likely than men to shop for holiday gifts all year long (36% of the women surveyed shop throughout the year compared to 22% of men), while men are more likely to shop at the last minute (15% of men shop the week of the holiday through 24 hours in advance of the holiday compared to 5% of women). Women are more likely to shop with friends or family (44% of women like to shop with family members compared to 39% of men; 25% of women like to shop with friends compared to 11% of men).
However, men are more likely than women to drop serious cash on their significant others. Over a third (36%) of men spend more than $250 on gifts for their significant other compared to 20% of women. In fact, 16% of men spend more than $500 on these gifts...
full article: http://biz.yahoo.com/iw/061107/0181031.html