11-11-2006, 10:41 AM
Quote: Announcing changes to the way Amazon.com sorts and displays seller listings
Greetings from Amazon.com
In response to customer requests, we will soon be testing new treatments for how we display pricing on the "Offer Listing Page."
What is changing?
Over the next few weeks we will begin displaying the standard domestic shipping cost alongside the price of the item. Buyers will have the option to sort the display of listings either by item and shipping cost combined (this will be the default view) or by item price alone (this is how the page works today).
Below is an example of the first test page for a media product -- note that the shipping price is listed below the item price:
http://images.amazon.com/images/G/01/mis...p11-1a.jpg
Now here is an example of the second test page for a media product -- note that the shipping price is listed in the "Seller Information" column:
http://images.amazon.com/images/G/01/mis...p11-2a.jpg
Finally, below is an example of a test page for a non-media product:
http://images.amazon.com/images/G/01/mis...p11-3a.jpg
Sellers should be aware of some of the implications of these new displays being tested:
  * Media (books, music, DVD/video, software and video games) and other products listed on Marketplace have uniform shipping costs which will be displayed on the page
  * Non-media items listed for sale by merchants using our Merchants @ selling platform will now display the shipping cost of the item as set by the seller
  * Products that are sold or fulfilled by Amazon may qualify for "Super Saver Shipping" or the "Prime" shipping subscription program; accordingly, these items will not display a shipping cost
Why are we making these changes?
Buyers have consistently indicated that shipping cost is a key factor they consider when making an online purchase. Amazon.com believes that the upfront display of shipping costs will create a better buying and selling experience on the platform and allow sellers to compete more fairly.
We welcome your feedback about these changes. For any feedback related to the new listing display, please contact us.
Thanks for selling on Amazon.com.
http://www.amazonsellercommunity.com/for...dID=125855&tstart=0