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In the U.S. alone, tens of millions of people are trying to find dates or spouses online every day. How accurate are the ads they find? And just how successful is online dating compared with conventional dating? These and other questions have recently stimulated a small explosion of studies by social scientists. The research is quickly revealing many surprising things about the new world of online dating, and some of the ­findings could be of great value to the millions who now look to the Internet to find love.

Deception at Light Speed
Experiences such as the one I had with Chris are multiplying by the thousands: some people online lie quite drastically about their age, marital or parental status, appearance, income or profession. There are even Web sites, such as www.DontDateHimGirl.com, where people go to gripe, and a few lawsuits have been filed against online services by disgruntled suitors. Just how bad is deception in online dating? ...