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Quote:Enter “The Coop”, a Mozilla Labs project to experiment with adding social tools to the web browser. We want to create a fun and easy way to share links with your friends, and to browse the set of links that friends have shared with you. We also want to make it easy to “subscribe” to a friend in order to make it easy to keep track of the pictures, movies, blog posts and status information that they might be posting on a variety of services...

Quote: Overview
    The Coop will let users keep track of what their friends are doing online, and share new and interesting content with one or more of those friends. It will integrate with popular web services, using their existing data feeds as a transport mechanism.

    Users will see their friends' faces, and by clicking on them will be able to get a list of that person's recently added Flickr photos, favourite YouTube videos, tagged websites, composed blog posts, updated Facebook status, etc. If a user wants to share something with a friend, they simply drag that thing onto their friend's face. When they receive something from a friend, that friend's face glows to get the user's attention.

Motivation
    Perhaps the most common social interaction on the web today is sending someone a link. It's done over IM, email, weblogs, RSS feeds from aggregator sites, bookmark sharing sites like del.icio.us, social networking sites like Facebook or MySpace, and even over the phone. The desire is the same: "hey, friend, go check out this neat thing and then let's talk about it!"

    The goal of The Coop is to ease this interaction, and merge it with similar tools provided by a large number of popular web services.

Quote:Mozilla has released details on The Coop, a new product that will incorporate social networking features directly into the Firefox browser. This is not good news for the privately-backed social browser Flock (also built on Mozilla), which is yet to release a 1.0 version of its browser. Many of the proposed features and some of the mockups created by Mike Beltzner (see above) suggest a significant overlap in the two products...