04-05-2007, 09:36 AM
Quote:As we all know, ad networks are never foolproof, so here is a look at what can go wrong and how to deal with and avoid the problems...
# Disaster 1: Undesirable ad placements
# Disaster 2: Unreliable inventory levels
# Disaster 3: Reduced campaign exposure
# Disaster 4: CPA-buying risks
# Disaster 5: Pop-ups and pop-unders
full article: http://imediaconnection.com/content/14304.asp