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Kristijntje

07-22-2007, 12:08 PM
Quote:SUMMARY: If you need to promote a product or service and you’re on a limited budget, then our latest Case Study is right up your alley. (Small publishing houses and budding authors take special note.)

Find out how a writer started a newsletter to publicize her series of financial planning books and then took a personalized approach to entice bloggers dedicated to the same topic to write reviews and link back to her site. Includes how to measure ROI from each of those mentions.

full article: http://www.marketingsherpa.com/article.html?ident=30052
TulipTools Internet Business Owners and Online Sellers Community > Advertising, Affiliates, and Marketing > Advertising, Affiliates, and Marketing Discussion > Advertising and Marketing Your Product, Service, or Web Site > Other Online Advertising and Marketing Techniques > Getting Tons of Publicity on a Tiny Budget