08-30-2007, 01:03 PM
Quote:Here are 10 of the most common organic-SEO myths:
Myth 1: You should submit your URLs to search engines. This may have helped once upon a time, but it's been at least 5 or 6 years since that's been necessary.
Myth 2: You need a Google Sitemap. If your site was built correctly, i.e., it's crawler-friendly, you certainly don't need a Google Sitemap. It won't hurt you to have one, and you may be interested in Google's other Webmaster Central Tools, but having a Google Sitemap isn't going to get you ranked better.
Myth 3: You need to update your site frequently. Frequent updates to your pages may increase the search engine crawl rate, but it won't increase your rankings. If your site doesn't need to change, don't change it just because you think the search engines will like it better. They won't. In fact, some of the highest ranking sites in Google haven't been touched in years...
full article: http://searchengineland.com/070830-074852.php