11-28-2007, 11:04 PM
Quote:When a new visitor comes to your website for the first time an initial impression will be formed pretty quickly. A good first impression will drastically increase the chances of that visitor returning again, and a bad first impression will be difficult to overcome.
This list looks at 21 factors that will influence your visitors impression within moments of arriving at your site. These are just some of the factors, not a comprehensive list. Feel free to list some others in the comments that you think should be included. Here they are, in no particular order.
1. Load Time Most of us are very impatient and slow loading pages will not make us want to return. On the other hand, pages that load quickly will encourage visitors to navigate through your site knowing that they wont have to wait very long for each page to load.
2. Error Messages If new visitors to your site are getting error messages and are unable to access your site, theyre not going to be impressed and they wont be back. There are a number of different errors that can occur. BlogStorm recently published an article Why Businesses Need a Website that Works, which takes a look at one unsuccessful website with an obvious problem.
Continue reading here.