Why You Need to Rewrite Ecommerce Site URLs

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Why You Need to Rewrite Ecommerce Site URLs

02-06-2008, 11:37 AM,

Post: #1

mandy Offline

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Why You Need to Rewrite Ecommerce Site URLs

Quote:Over the years I've read countless reasons for rewriting URLs -- basically cleaning them up at the Web server level so search engines can index them easier. There's as much confusion and controversy surrounding URL rewriting as Darwin's theory of evolution.

My high school science teacher pounded into my head that "survival of the fittest" means species most suited for their environment will adapt and survive. URLs live in search engines. They need to adapt, too.

Many people understand the value of rewriting URLs, but not exactly why they need to do it. Plus, there's more than one opinion on the main reason for a URL rewrite...

full article: http://searchenginewatch.com/showPage.html?page=3628292

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