Baynote launches Community-Guided eCommerce

[mandy]

Baynote, Inc., today launched a new on-demand service, Community-Guided eCommerce, that automatically delivers dynamic product and content recommendations based on the "collective wisdom" of other like-minded shoppers, thereby increasing conversion rates, according to Jack Jia, the company CEO.

Baynote product and content recommendations have already garnered some Web shop owners a 20-percent net revenue increase, said Jia. "We did A/B split testing and screened out for seasonality," he said, "so we're sure it's our service that is generating the revenue."

Chris Walshe, chief marketing officer for Midwest Center for Stress and Anxiety, agrees. "By uncovering the hidden purchasing behavior of our current shoppers, we're converting more browsers into buyers by reducing the number of clicks it takes them to find what they're looking for," said Walshe in a written statement. "This benefit, coupled with the cross-sell and up-sell capabilities, has resulted in a sustained revenue increase of more than 20 percent."...

full article: http://www.ecommerce-guide.com/solutions...hp/3674881

[mandy]

Baynote launches Baynote Collective Intelligence Platform (CIP).

Baynote, Inc., the company specializing in product recommendations and social search, today announced the availability of the Baynote Collective Intelligence Platform (CIP).

The new software-as-a-service (SaaS) solution allows e-tailers to deploy peer-driven recommendations, social search and other services across multiple channels while also providing a single point of measurement, testing and control. The new CIP is able to identify and leverage the virtual communities of like-minded site visitors to improve shopper engagement, and as a result, improve sales, according to the company..

The Baynote CIP combines six new offerings, expanded APIs and Baynote's existing recommendations and social search capabilities into a single, unified platform. In addition, because the solution is delivered as a software service, e-tailers can set up one or more capabilities in just days...

full article: http://www.ecommerce-guide.com/news/tren...hp/3753476