How to Optimize for Google Product Search

[mandy]

3. Description: This will also contribute to content, so make sure the description is well built. I would suggest adding the most important script at the beginning of the description (the rest will be truncated and hidden from view)

4. Reviews, reviews, reviews: Work on getting product/merchant reviews in place. This appears to aid in ranking and also lets consumers know you can be trusted. Google does not have their own survey code yet, but you can use survey code from other engines which will then be crawled and placed into Google's results. For more information on Google ratings, see another Mercent Post Here.

5. Categorization: Always make sure to categorize items properly. This is not quite as crucial as some engines which automatically divert to a set category based on search terms, but none the less is good advice.

So now that Google is paying attention again to Google Product Search, and so are consumers, there is only one question left. Are you? ...

full article: http://blog.mercent.com/posts/2008/07/gp...le-pr.html