Web 2.0 Monetization: Ad Revenue Dependent Sites Add Virtual Goods to the Mix

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Web 2.0 Monetization: Ad Revenue Dependent Sites Add Virtual Goods to the Mix

10-22-2008, 11:57 AM,

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mandy Offline

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Web 2.0 Monetization: Ad Revenue Dependent Sites Add Virtual Goods to the Mix

Quote:With a recession looming, many online entertainment sites who currently depend on ad revenue are exploring a new source of revenue: Virtual goods.

Boston-based Viximo wants to make it as easy for publishers to earn money from selling virtual goods as it is to run ads on a website. And more profitable.

Viximo provides a plug-and play virtual goods platform that allows a publisher to offer their own version of Facebook Gifts...

full article: http://venturebeat.com/2008/10/21/virtua...vertising/

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