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TulipTools Internet Business Owners and Online Sellers Community › Online Auction Industry, B2B Trading Sites, Classified Ad Sites, Fixed Price Venues, and Malls › Fixed Price Venues and Malls › Media Selling Venues: Books, Music, Movies v
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How to Make Money Selling Backlisted eBooks to a (Really) Obscure Niche Market

  
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How to Make Money Selling Backlisted eBooks to a (Really) Obscure Niche Market
01-30-2006, 10:18 AM,
Post: #1
mandy Offline
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How to Make Money Selling Backlisted eBooks to a (Really) Obscure Niche Market
Quote:If you are trying to market books or ebooks online, trust us, you'll learn something from this Case Study. Doesn't matter what niche market you're in...

Our favorite data -- 30% of ebook shoppers will leaf through online sample pages prior to making their purchase decision. Plus, turns out sample pages are the best landing page for house email campaigns (instead of your standard store page)...

In particular, four key conversion-building tactics struck our eye:

#1. Free preview-it-online (up to three times)...
#2. Upsells for additional features and bundles...
#3. Steal smart [web site features] from mainstream ecommerce sites...
#4. Instill customer trust...

full article: http://www.marketingsherpa.com/sample.cf...entID=3170
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