Predictions and Tips from the T.R.A.F.F.I.C. Domain Name Conference

[mandy]

Article with a recap of the recent T.R.A.F.F.I.C. domain name conference in Silicon Valley, and some predictions and tips:

...quality names will continue to grow in value as more and more companies realize that domains provide the most effective means of connecting with Internet buyers. Statistics show that surfers who type in a domain name are twice as likely to make a purchase as those who arrive at a site via other paths.

Naidu said that  .com prices have hit all-time highs and other global extensions like  .org and  .info are coming on strong at the same time  ccTLD's (country code extensions) are growing in importance. Cahn agreed, saying he felt the new extensions offer a good investment opportunity.

Doctor said too many domain owners have fallen for the myth that values can only go up. "The best time to sell is when you don't think anything can adversely effect you. Most people don't sell too early, they sell too late and end up kicking themselves,"

full article: http://www.dnjournal.com/cover/2006/february.htm