The differences between US and European online retailing and buyers

[mandy]

New survey highlights the differences and similarities between online retailing in the US and Europe

The European online retailing market shows decidedly different characteristics from the U.S. market, according to a new report from Cologne, Germany-based payment processor Pago eTransaction Services. For instance, in the U.S., more than 50% of online shoppers are women; in Europe, women are about a third of shoppers. In the U.K., women are 20% of shoppers.

Another example: Mondays are usually the busiest online shopping days in the U.S. In Europe, Thursdays and Fridays are the busiest...

full article: http://www.internetretailer.com/dailyNews.asp?id=18508