MySpace seeking Search Engine Link-up with either Google or Microsoft

[Kristijntje]

Rumors that MySpace is talking with both Google and Microsoft about an onsite search tie-up.

MySpace, the fast-growing “social networking” site, is in talks to forge a internet search link with either Google or Microsoft, in a move that would confirm the emergence of Rupert Murdoch’s internet site as a significant new power online....

The internet site, bought by News Corp last year for $580m (£310m) and which now has nearly 80m registered users, is discussing an alliance that would let one of the search giants supply internet searches on its pages, along with adverts tied to results, according to people familiar with the discussions.

Such deals typically involve the two sides splitting advertising revenues, with the lion’s share going to the website that delivered the audience....

full article: http://news.ft.com/cms/s/b2f9a994-e9e0-1...e2340.html