BBH Viral Vid...

[mandy]

...no, it's not the BBH from here.  : :twistedevil:

BBH Viral Vid for Smirnoff Raw Tea Takes Off

Croquet, the Ivy League, yachts and Topsiders, among other preppy symbols that form the unconventional subject matter for a two-minute-plus "rap" viral video for Smirnoff's Raw Tea malt beverage, reports AdAge (via MarketingProfs DailyFix). Produced by Bartle Bogle Hegarty, the "Tea Partay" clip has become an instant (ahem...) hit, with nearly half a million views since it debuted on YouTube a weak or so ago...

full article: http://www.marketingvox.com/archives/200.../index.php
video: http://www.youtube.com/watch?v=PTU2He2BIc0