An Ecommerce Journal

[mandy]

Welcome to part three of my wife's and my year-long process of starting an e-business. Parts one and two covered everything that happened up to the start of the business on September 1, 2000. The purpose of this third part is to get into what happened after StreetArtist.com went live. It was a fun ride, if nothing else.

The launch date for the site was August 31 or September 1, depending on how you look at midnight. We chose to go live over the Labor Day weekend, so that if the walls fell in, it wouldn't be seen by a large amount of people. We would have some breathing room. Besides, we really didn't expect to sell anything that weekend. We were a new site. Who would know about us?

The evening was a little unnerving because Marcus, the brilliant programmer who built the entire site, wasn't going to be in his office on opening day. He had packed up the car and headed off to a celebration called Burning Man. It's held in the middle of a desert outside of Las Vegas. There would be no getting to him if something went totally goofy...

full article: http://www.htmlgoodies.com/beyond/webmas..._3459361_1