Internet Retailer announces its Best of the Web Top 50 Retail Sites 2006 winners

[mandy]

The difference between most web stores and this year’s Internet Retailer Top 50 best e-commerce sites is like the difference between a 2003 Ford Taurus and a 2007 Cadillac DTS—both do what they’re supposed to do, but the latter do it more effectively and in a manner more appealing and exciting to customers. The best e-retailers of 2006 have leapt forward, soaring ahead of myriad other retail sites by adding the latest features and functions that, according to some industry observers, are starting to help differentiate successful e-commerce sites from middling ones.

One of the most interesting developments this year has been the sudden adoption by some of potentially vital online video technology. The addition of videos to an e-retailing site creates a whole new site landscape and customer experience...

Online video, live webcasts, social networking, customer reviews—these are the kinds of things that make this year’s Top 50 e-retailers shine...

full article: http://www.internetretailer.com/article.asp?id=20674