Web 2.0, trust, and reputation systems

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Web 2.0, trust, and reputation systems

02-28-2007, 10:22 AM,

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mandy Offline

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Web 2.0, trust, and reputation systems

From BuySafe CEO Steve Woda's blog:

Quote:Web 2.0 has been ruling our world for several years now. We have all been posting, rating, blogging, podcasting, and commenting on everything from politics to the latest ball game we went to watch. This is power to the masses. And the world got better. But, did it really? I am not so sure...

This is the issue: A huge discrepancy between the ability to express an opinion and the ability to trust the online identity of an individual. I can be a trusted, respected scholar or just pretending to be one, and my comments will have the same publicity, the same audience, and the same perceived trust factor if readers don''t conduct adequate research. This is how "bad people" get their way online: access to the same tools and the same audience as reputable and trusted individuals...

full article: http://blog.swoda.com/blog/2007/02/myspace_is_your.html

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