Amazon Launches International Jewelry and Watch Sites, US Q2 Sales Jump

[mandy]

Each quarter, an increasing number of Amazon.com's millions of customers are shopping the Amazon.com Jewelry & Watches store, and now Amazon customers in the United Kingdom, Germany and Japan can too. With the recent launches of the Jewelry & Watches store on Amazon.co.uk, Amazon.de and Amazon.jp, international customers can now experience purchasing jewelry and watches online the Amazon way -- with ease and convenience, great selection and low prices.

"We are thrilled to be able to offer our international customers the opportunity to purchase jewelry and watches online," said Peter Lai, Director, Amazon.com Jewelry & Watches. "Customers love Amazon.com's outstanding selection and low prices, and we know our customers in the United Kingdom, Germany and Japan will too."

In addition to these new launches, Amazon.com's second quarter 2007 jewelry sales increased significantly with diamond sales increasing 260 percent, color gemstones sales increasing 169 percent and sterling silver sales increasing 107 percent. And with the addition of new brands such as Miss Sixty, Crislu and Sajen, Amazon.com's Jewelry & Watches store saw its most successful Mother's Day to date.

Women's watch sales increased 100 percent...

full press release: http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-newsArticle&ID=1036850&highlight=