Why Software Download Sites' Awards and Ratings are Worthless

[mandy]

The obvious explanation is that some download sites give an award to every piece of software submitted to them. In return they hope that the author will display the award with a link back to them. The back link then potentially increases traffic to their site directly (through clicks on the award link) and indirectly (through improved page rank from the incoming links). The author gets some awards to impress their potential clients and the download site gets additional traffic.

This practise is blatantly misleading and dishonest. It makes no distinction between high quality software and any old rubbish that someone was prepared to submit to a download site. The download sites that practise this deceit should be ashamed of themselves. Similarly, any author or company, that displays one of these ‘awards’ is either being naive (at best) or knowingly colluding in the scam (at worst)...

full article: http://successfulsoftware.net/2007/08/16...ards-scam/