A Primer on Widgetry

[mandy]

Widgets are all the craze, but the challenge is how to build channels that will enhance brand equity and the interactive utility you provide your audience.

Here we are, rounding the final corner of what was dubbed, "The Year of the Widget." And yet I still seem to meet many people who aren't quite sure what opportunities are available in the "widgetsphere," how to decipher the many confusing names, or where to start.

Here is a primer on the main types of widgets and how they can make a difference for your brand...

full article: http://imediaconnection.com/content/17295.asp