Canada Post Launches Ecommerce Virtual City Maple Grove in Second Life

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Canada Post Launches Ecommerce Virtual City Maple Grove in Second Life

11-17-2007, 09:15 AM,

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mandy Offline

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Canada Post Launches Ecommerce Virtual City Maple Grove in Second Life

Quote: Second Life's roster of commercial establishments is expanding again with retail representation from Canada. Canadian direct marketing services and logistics vendor Canada Post has launched Maple Grove in the online 3-D environment of Second Life. The virtual city features virtual stores for real-world retailers ranging from Toys 'R' Us to Brookstone.

The retailers represented in Maple Grove are all in the Lookbook catalog, a catalog of Canadian catalogs published by Canada Post twice a year to showcase its retailer partners...

The virtual stores aren't transaction-enabled in the Second Life environment, but visitors can click on selected items in Maple Grove`s stores to be delivered to a retailer's e-commerce site...

full article: http://www.internetretailer.com/dailyNews.asp?id=24451

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