TulipTools Internet Business Owners and Online Sellers Community

TulipTools Internet Business Owners and Online Sellers Community > Ecommerce > Ecommerce > General Ecommerce Discussion > Cross-Selling Dos and Don'ts
Full Version: Cross-Selling Dos and Don'ts
You're currently viewing a stripped down version of our content. View the full version with proper formatting.

mandy

01-01-2009, 09:07 AM
Quote:Cross-Selling Don’ts

    * Don’t show random items totally unrelated to the product (Guilty: Sharper Image)
    * Don’t clutter your page with every offer you have (Guilty: Tiger Direct)
    * Don’t suggest competing products on the view cart page - this only encourages indecisiveness and can ruin your conversion
    * Don’t show out-of-stock items unless backorders are available

full article: http://www.getelastic.com/cross-selling-tips-ecommerce/
TulipTools Internet Business Owners and Online Sellers Community > Ecommerce > Ecommerce > General Ecommerce Discussion > Cross-Selling Dos and Don'ts