Cross-Selling Dos and Don'ts

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Cross-Selling Dos and Don'ts

01-01-2009, 09:07 AM,

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mandy Offline

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Cross-Selling Dos and Don'ts

Quote:Cross-Selling Donts

* Dont show random items totally unrelated to the product (Guilty: Sharper Image)
* Dont clutter your page with every offer you have (Guilty: Tiger Direct)
* Dont suggest competing products on the view cart page - this only encourages indecisiveness and can ruin your conversion
* Dont show out-of-stock items unless backorders are available

full article: http://www.getelastic.com/cross-selling-tips-ecommerce/

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