09-17-2006, 11:55 AM
Quote:If youre wondering why e-commerce isnt taking off, blame those affluent older baby boomers, says demographic guru David Foot...
...internet marketers are running into a wall of resistance because internet use drops off dramatically for those over 45.
Thats a big problem for retailers since that group also happens to have a lot of accumulated wealth.
I think the first question on any website should be If youre under 45 click here, if youre over 45 click here,...
full article: http://lfpress.ca/newsstand/Business/200...44276.html