How to Achieve Top Search Engine Rankings

[mandy]

2. Find a Niche Market

This cannot be stressed enough, as it is much harder to receive top search engine rankings for a new site than an established site. A new site will have to fight among Web sites that have established high search engine rankings.

You would be crazy to compete with these Web sites. You first need to find a niche market, and then build up your Web site to a position where it can compete with these generic terms.

For example, let's say you have a Web site geared toward weight loss. You would not use the keyword "weight loss" because it has too much competition. You can use one of the keyword tools to find suggestions of related keywords that you will be able to compete against. You may find the keyword "weight loss surgery" or "weight loss techniques." These phrases are much better keywords than generic terms like "weight loss."...

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