Tips For Getting Bloggers To Write About You

[Kristijntje]

...often I can't write about the tips people send me, because the people who posted the material did something crazy to make life tough for bloggers. I suppose that if you're aiming for obscurity, that could be a feature, but if you've put up a Web site because you want people to find out about your stuff, then being blogger-unfriendly is most certainly a bug.

What makes a site blogger-unfriendly? I've been keeping a list for the past couple of months. These are simple design and deployment mistakes that kept me from picking up a link and reposting it where millions might find it. Here's the list, a kind of anti-checklist for anyone who's spending money and time trying to get a message out:

Have a link. Seriously: if you want bloggers to link to you, you need to have something linkable. Your upcoming TV show, protest march, product or soccer tournament is literally unbloggable unless you put it on the Web somewhere first...

full article: http://www.informationweek.com/news/show...=206903066