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***mandy*** · 08-08-2008, 11:13 AM,

Insights for Search homepage: http://www.google.com/insights/search

announcement Wrote:Today, we're launching Google Insights for Search, a new product designed with the advertiser in mind. It provides more flexibility and functionality for advertisers and marketers to understand search behavior, and adds some cool new features like a world heat map to graphically display search volume and regional interest.

Like Google Trends, you can just type in a search term to see search volume patterns over time, as well as the top related and rising searches. Youll also have the ability to compare search volume trends across multiple search terms, categories (commonly referred to as verticals), geographic regions, or specific time ranges...

full announcement: http://adwords.blogspot.com/2008/08/anno...earch.html

Quote:Users of Insights for Search can type in a search term to see search volume patterns over time -- in much the same way they can with Google Trends -- along with the top related and "rising" searches. They can also compare search volume trends across multiple search terms, vertical-industry categories, geographic regions or specific time ranges.

Data can be narrowed to categories such as finance, health or technology -- to separate results for "Apple" the company from "apple" the fruit, for example. It can also be analyzed for seasonal factors with planning and budgeting decisions in mind. Geographic distributions can be explored for insight into how search volume varies across regions and cities, revealing clusters of target customers, for instance.

Potential applications for the technology include choosing advertising Learn how you can enhance your email marketing program today. Free Trial - Click Here. messages, examining seasonality, creating brand associations, or making decisions about entering new markets....

full article: http://ecommercetimes.com/story/Google-G...64079.html