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TulipTools Internet Business Owners and Online Sellers Community › Ecommerce › Ecommerce › General Ecommerce Discussion v
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Fastest-growing Web brands: Apple, Google, Amazon

  
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Fastest-growing Web brands: Apple, Google, Amazon
12-27-2005, 10:02 AM,
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mandy Offline
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Fastest-growing Web brands: Apple, Google, Amazon
Quote:Between November 2004 and November 2005 the sites of Apple, Google, Amazon and MapQuest experienced the highest growth among the large sites tracked by Nielsen//NetRatings. The number of unique visitors to Apple sites grew by 57% within 12 months

Quote:Site  Unique audience, 000  Growth
  Nov 2004 Nov 2005 YTY
Apple 19,615 30,845 57%
Google 66,403 85,526 29%
Amazon 36,663 42,496 16%

full chart: http://blogs.zdnet.com/ITFacts/?p=9797

FYI for the eBay fans in the house  :twistedevil: Nielsen did not show the 168 million users that eBay claims use its site.  eBay grew 10% during the year from 51 million unique visitors to 56 million.

Yahoo with 103 million unique visitors, Microsoft with 96 million, and MSN with 91 million all topped Google.
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12-27-2005, 05:45 PM,
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amy Offline
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Re: Fastest-growing Web brands: Apple, Google, Amazon
mandy Wrote:FYI for the eBay fans in the house  :twistedevil: Nielsen did not show the 168 million users that eBay claims use its site.  eBay grew 10% during the year from 51 million unique visitors to 56 million.

:hoxmasn29:
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12-28-2005, 01:05 AM,
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Re: Fastest-growing Web brands: Apple, Google, Amazon
Here is the full report from Nielsen  http://www.netratings.com/pr/pr_051220.pdf

Sites that cater to 12-24 yr. olds grew the fastest: photobucket 1,492%, myspace 752%, facebook 530%. 
http://www.gentoo.org/
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01-07-2006, 01:12 AM,
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misteroriginal Offline
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Re: Fastest-growing Web brands: Apple, Google, Amazon
[quote author=mandy link=topic=1916.msg6709#msg6709 date=1135677726]
FYI for the eBay fans in the house  :twistedevil: Nielsen did not show the 168 million users that eBay claims use its site.  eBay grew 10% during the year from 51 million unique visitors to 56 million.
[/quote]

Interesting discrepency. Maybe eBay is counting all ebay sites around the world?
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01-07-2006, 01:56 AM,
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amy Offline
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Re: Fastest-growing Web brands: Apple, Google, Amazon
Quote:Interesting discrepency. Maybe eBay is counting all ebay sites around the world?

The 168.1 million registered users figure counts anyone who has ever registered on any eBay site and isn't NARU'd.  Hidden in the fine print of their quarterly reports they list the number of active users --which also includes all int'l sites.  At the end of 3Q 2005 there were 68 million active users--up from 51.7 million in 3Q 2004.

PayPal's registered users/active user figures also differ.  At the end of 2004 PayPal listed 50 million registered users but only 10 million active users. 
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01-07-2006, 04:23 AM,
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Re: Fastest-growing Web brands: Apple, Google, Amazon
Those scumbags! You see the artificially inflated number quoted over and over in magazines, newspapers, on tv, websites, etc. The strategy of deception seems to work.
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01-08-2006, 05:33 PM,
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amy Offline
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Re: Fastest-growing Web brands: Apple, Google, Amazon
It would be more accurate if they used the 68 million active users figure. Nielsen's 56 million unique visitors is a better figure because active users includes posting IDs.

Active user is defined in eBay's reports as a user who has either bought an item, bid on an item, sold an item, or listed an item within the last 12 months.
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