Ad Networks Crib Sheet

[mandy]

As marketers have to use more channels for reaching audiences, those who facilitate the aggregation of content -- or as is often the case, the aggregation of audiences -- become more important to the media planning and buying process. And the number of companies offering to do this has grown more numerous as the number of channels and the amount of content carried on them have grown.

... a brief summary -- a crib sheet -- of a number of ad networks, mobile advertising providers, and other unique opportunities for you to find these audiences spread out over so many places. Here you will find quick-look information about audiences, targeting capabilities, and unique offerings of a number of these new New Media companies.

Here is the list of networks covered, in alphabetical order by company name:

full article: http://www.imediaconnection.com/content/7911.asp

Cribe sheets are provided for:   
  * Advertising.com
    * BlueLithium
    * BURST! Media
    * Casale Media
    * Claria's BehaviorLink
    * ClickDiario
    * DRIVEpm
    * Gorilla Nation Media
    * SpecificMEDIA, Inc.
    * TACODA
    * Third Screen Media
    * Tribal Fusion
    * 24/7 Real Media
    * ValueClick Media/FastClick

[mandy]

Part 1 of the ad networks cribsheet explores more ad companies:

We review more key players in the ad networks space to help you tell one from another.

Companies covered include:

         

Active Athlete
Adtegrity
Azoogle
BlogAds
ContextWeb
Federated Media
ICON Advertising Solutions
Kanoodle
MaxOnline
myGeek
Pheedo
Right Media
Tremor Network
Undertone Networks
Vendare/Traffic Marketplace

full article: http://www.imediaconnection.com/content/8659.asp